T.J. Eash, president of OrthoLync shares five tips for effectively marketing and building referrals through free marketing platforms available to everyone. To include strategies for doctors and team members working together towards a successful online presence.
Identify the different platforms being utilized in the social media arena to collect those all-important new patient phone calls.
Apply start strategies utilizing new social platforms.
Train other team members on proper deployment strategies and workflows for the most relevant social media platforms.
T.J. Eash is the President of OrthoLync and Care Team LMS where he manages a team of professionals to meet the needs of healthcare providers country wide. T.J. is a graduate of Michigan State University and has more than 20 years of marketing, media and video production experience in healthcare, with an emphasis on showcasing the patient experience. His extensive background uniquely positions him to help the modern orthodontic practice leverage marketing and technology without sacrificing the human component. "I love the Orthodontic industry and look forward to making OrthoLync the beacon for practices with so many patient engagement choices.”